There’s no denying that Nigerian music has recently been receiving high recognition globally and gaining momentum in clubs, arenas and other public spaces across the world. Artists like Burna Boy, Davido, Wizkid, Asake, Tems, and others boomed the country’s music industry as they became internationally recognised for their contributions to music. Some Nigerian musicians have even been sighted performing at an elite international event. An instance is the electrifying medley performance of Burna Boy’s global hits “Last Last” and “It’s Plenty” at the 2023 UEFA Champions League final football match on Saturday at the Ataturk Olympic Stadium in Istanbul, Turkey.
It has been postulated that the large population of the country and the prevalence of music-streaming services like Boomplay, iTunes, Spotify, etc. contributed to the rising prominence of these artists. Data Reporter statistics in 2023 estimated that 122.5 million Nigerians were on the internet, out of a total population of 221.2 million. Meanwhile, internet usage had already reached 55.4% of the population. In the early part of 2023, it was found that 193.9 million or 87.7 percent of Nigeria’s population had access to active cellular mobile connections.
1.3 million playlists generated by Nigerians on Spotify in a year.
The global accessibility provided by these platforms has greatly improved the prospects for Nigerian musicians. Professor Umar Danbatta, the head of the Nigerian Communications Commission (NCC), has said that the country’s entertainment industry has progressed internationally owing to its reliance on digital media. Following the launch of Spotify, Nigerians generated 1.3 million playlists in a single year. This massive uptick in music streaming gives Nigerian musicians an edge over their counterparts in less populous countries.
On the global scene, the Nigeria music industry has grown to become a major player in the music market, with significant influence in countries like the United Kingdom, the United States and beyond. Popular Nigerian singers have contributed to this wave by making an impressions internationally with their music, garnering a slew of awards and collaborating with other international musicians. An example of a Nigerian music star who is bringing honour to his country on the international and domestic scenes is Ayodeji Ibrahim Balogun, better known by his stage name, Wizkid, a Grammy Award-winner.
One needs high-quality music to gain global notoriety.
We also have Burna Boy, a Grammy Award-winning Nigerian musician, who made history on June 3, 2023, by becoming the first African performer to sell out London Stadium, a UK stadium with a capacity of 80,000. Thus far, he has amassed more than a billion streams on Spotify and is one of the most-listened-to Nigerian artists on Apple Music. Davido has brought honour to the Nigerian music industry as he delivered a show-stopping performance at the FIFA World Cup closing ceremony in Qatar on December 18, 2022.
In addition, Temilade Openiyi, better known by her stage name Tems, is a sensational Nigerian female singer who was just presented with the plaque for her Grammy award. Tems took home the award for Best Melodica Rap Performance at the 65th Annual Grammy Awards on February 6, 2023. She triumphed for her contribution on Future’s hit track “Wait For U,” which featured Drake. Public analyst Remi Adebayo recently spoke with the media and stressed the need for producing high-quality music if one aspires to gain global notoriety with little to no promotion.
High access to internet makes Nigerian music go global easily.
Adebayo claimed that the success of Nigerian musicians was due to their ability to create music of such high quality that it received accolades across the world. This reflects their great success on a worldwide scale. He said that a high number of Nigerians who have access to the internet make their own music and become a global phenomenon on social media platforms like Twitter and the video sharing app TikTok, which has become the latest tool for promoting music discovery and contents in the entertainment industry generally.
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Nigerian musicians trend on global scene – Some Nigerian musicians performed at elite international events. – Express your point of view.
We are getting there! The success of Nigerian musicians on the global scene is a testament to the talent and creativity of African artists and demonstrates the growing appreciation for African music and culture worldwide.
I’m happy some of our musicians are shining in the international stage in music industry. It will help foster and promote Nigerian music to the world. This is a very good thing for even Africa as a whole.
I’m happy that some Nigerians musicians are recognised and recon with across all the world. They should try and help some upcoming musicians and try and give it back to society.
Nigerian musicians trend on global scene. Nigeria musicians are really working hard. We are really doing well internationally. Good one
I’m pleased that some of our musicians are succeeding on the global music scene. It will support and advertise Nigerian music globally. This is excellent news for the continent of Africa as a whole they are making us proud
It makes me delighted that some musicians from Nigeria are well-known and respected around the globe. They ought to try to aid some up-and-coming musicians should not back down and give our their best to become successful.
Nigerian singers’ success on the international music arena is evidence of the talent and innovation of African artists and the rising popularity of African music and culture in general it is nice we are been recognize in international level
This shows how good we are in Nigeria with music seeing our fellow citizens makes us proud on the global scene. Nigerians are coming to take over and dominate more.
The internet has been helpful to most Nigeria especially in the music industry. Nigeria musicians has gained credence globally with aid of the internet.
Nigerian musician are now gaining attention globally thanks to the internet that made it possible. They are now seen in prominent places performing.