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Is Nigeria’s gaming industry next big thing?

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By Abraham Adekunle

Manja Lee says its revenue can surpass music and movie revenues combined.

Nigeria’s gaming industry is on the rise, and according to Manja Lee, a prominent gaming content creator, it has the potential to surpass the combined revenues of the music and movie industries. This bold statement has drawn attention to the rapidly expanding influence of the gaming sector on Nigeria’s culture and economy. Manja Lee, who is Nigeria’s biggest gaming content creator, emphasized the untapped potential of Nigeria’s gaming market during an appearance on Channels Television’s “The Beam” program.

He highlighted the growing popularity of video games among Nigerian youth and the increasing accessibility of gaming platforms, which has led to a transformative impact on the country’s economy. The gaming industry in Nigeria is still in its early stages, but it is growing at a rapid pace. In just two to three years, established Esports communities have emerged, and states like Lagos are already treating Esports as actual sports. This rapid growth is fuelled by the country’s youthful population, rising smartphone penetration, and growing digital infrastructure.

Many now take gaming seriously in the country.

Lee noted that many Nigerians are now taking gaming as a serious career path, and the industry is positioned for exponential growth. With the right investments and support from stakeholders, the gaming industry can surpass the combined revenues generated by Nigeria’s music and movie sectors. Esports, in particular, is a significant aspect of the gaming industry, and Manja Lee stressed that it is not a joking matter. Globally, the gaming industry’s revenue has surpassed that of the music and movie industries combined, and Nigeria is no exception.

The country’s gaming sector has evolved into a dynamic and lucrative market, with mobile gaming apps, online gaming platforms, and e-sports tournaments catering to a diverse range of gamers. Industry analysts agree that Nigeria’s gaming ecosystem has a huge potential for growth and innovation. With a population of over 200 million people, a large percentage of whom are under the age of 35, Nigeria represents a prime market for gaming companies seeking to capitalize on the country’s youthful demographic.

FG has initiated a framework for the gaming sector.

Furthermore, the Nigerian government has begun to recognize the potential of the gaming industry, with initiatives such as the “Nigerian Gaming Industry Development Framework” aimed at supporting the growth of the sector. This framework provides a comprehensive roadmap for the development of the gaming industry, including measures to promote investment, innovation, and job creation. Also, there has been an increase in gaming events and tournaments in Nigeria, such as the “Nigerian Gaming Championship” and the “Lagos Gaming Expo”, which have brought together gamers, developers, and industry stakeholders to showcase the latest trends and innovations in the sector.

These events have not only provided a platform for Nigerian gamers to compete and showcase their skills but also created opportunities for industry stakeholders to network and explore potential partnerships. As well, the growth of the gaming industry in Nigeria has also led to an increase in game development studios and start-ups, which are creating innovative and engaging games that cater to the local market. These studios are not only creating jobs but also contributing to the growth of the industry as a whole.

Related Article: Lagos aims to rule the African gaming sector

However, despite the potential and growth of the gaming industry in Nigeria, there are still significant challenges that need to be addressed. These include inadequate infrastructure, such as limited internet penetration and unreliable electricity supply, which hinders the development of online gaming platforms and Esports events. Additionally, limited access to funding and investment opportunities restricts the ability of game developers and start-ups to create innovative and engaging games. Furthermore, a lack of regulation and oversight in the industry leaves gamers and developers vulnerable to fraud and intellectual property theft. Addressing these challenges will be the key to unlocking the full potential of the gaming industry in Nigeria, creating a conducive environment for growth, innovation, and job creation.


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