Freelancing, the act of working independently on a project basis, has recently seen growth globally, driven by technological advancements and the internet. Nigeria is no exception, experiencing a rise in freelancers due to various factors such as the desire for flexible working hours and financial independence. The youth in the country leverage their skills in diverse fields, including writing, graphic design, programming, and digital marketing, to tap into local and international markets. This trend allows individuals to escape traditional employment and promotes entrepreneurial spirit and Innovation within the economy.
The widespread use of internet platforms has made working independently easier. These platforms offer markets where independent contractors can exhibit their abilities and connect with possible employers, resulting in a respectable income. Because of this, freelance work has become a popular employment option for many people in the country, providing them with freedom, independence, and the chance to work internationally. Also, with the Naira often experiencing depreciation, earning in stable foreign currencies like the US Dollar, Euro, or British Pound can be financially advantageous.
Many young people pursue international gig work as an alternative income.
High rates of youth Unemployment and a lack of work possibilities are two economic variables that have greatly encouraged the growth of Outsourcing in the country. Due to a lack of steady work, many young people turn to working for themselves as an alternative source of income. People are moving towards working independently because it gives them more control over their professional lives, as they can choose their projects and timetables, and because traditional positions are perceived as insecure. The popularity of outsourcing has expanded in the country due to technological developments, including the expansion of internet access.
As more people acquire internet connections, they will have easier access to online marketplaces that match independent contractors with clients. The ability to work remotely from home has increased career options for the youths due to the efforts of multinational corporations. As a result of this technological development, many now find working from home a more appealing and accessible alternative. The government has also recognised the potential of the Digital Economy and has taken steps to support its growth. Initiatives such as the National Digital Economy Policy and Strategy (NDEPS) aim to enhance digital skills, promote innovation, and create an enabling environment for the digital economy to thrive.
Unstable power and poor internet access limit freelancers in the country.
Despite its popularity, people working independently face some limitations to success. It is challenging for them to fulfil deadlines and produce high-quality work when faced with problems like unstable power supplies, poor internet access, and a shortage of appropriate workplaces. Likewise, payment-related issues put them under financial pressure and limit their capacity to take on international assignments and cash flow. These issues include late payments and trouble receiving foreign currency. Freelancers’ access to resources for growth is restricted, and their ability to navigate the market is made more difficult by the need for more Legislation or policies specifically designed for them.
Due to the competitive nature of the independent contractor work market, they face pricing pressure, which often forces them to reduce their rates and degrade the quality of their work. Their limited access to mentorship and skill development programmes further restricts their Professional Development and capacity to stay current with industry developments. However, people working independently across the country can employ many tactics to overcome these challenges and be successful independent contractors. Increasing the professional network, providing services, and keeping an internet presence will help to attract customers and increase opportunities.
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In addition, building trust and credibility involves producing high-quality work regularly and communicating clearly with clients. On the other hand, contracts define client expectations and protect the rights of independent contractors. Remaining competitive in the dynamic gig economy requires adopting new technologies and platforms, constantly enhancing existing abilities, and keeping up with industry trends. By adopting this strategy, people working independently can overcome difficulties and succeed in their jobs across the country and in foreign countries.